Festival of Marketing 2017

A dynamic new look for the largest global event dedicated to brand marketers.

The Festival of Marketing is the largest global event dedicated to brand marketers. Covering a wide range of offerings over two days including talks, workshops, training, networking and awards it has become a must attend event for people in the brand industry.

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DISCIPLINES

Art Direction Brand Style Guide Event Collateral Copywriting Digital Marketing Templates Print Collateral Posters Signage & Wayfinding

Working with their inhouse creative team, we were tasked with utilising existing assets to bring a whole new look to the 2017 festival. Elevating their patterns and colour palette to the forefront, we created a more energetic and vibrant style while still staying focused to the event audience.

Alongside the main event we also developed a style for the Masters Award Ceremony, an evening event that needed to reflect the festival look and feel while in a more premium and exclusive setting.

Out Of Office

The sights, sounds, and everything all around. From inspirational exhibitions to our favourite new bands. These are the things that are shaping our year...